Visualisation: WATG Urban
Visualisation: WATG Urban
Value Proposition:
Your team spends a day building something real — a green micro-park in the heart of the city. Your company gets the ESG data, the story, and the legacy. The city gets a cooler, greener neighborhood.
The Problem
Biodiversity loss, rising air pollution, and the destruction of urban habitats are accelerating. Companies with genuine ESG ambitions need more than carbon offsets — they need visible, measurable action in the communities where they operate.
Photo: Gehl Architects / urban parklet installation
Tactical Urbanism is a low-cost, short-term, community-led approach to testing and demonstrating urban improvements — like pop-up parks or green spaces — before they become permanent city infrastructure.
We partner with districts, schools & landowners to identify grey zones and secure permits for greening.
Corporate teams spend 4 hours assembling parklets, planting greenery, painting heat-reflective surfaces, guided by our urbanist expert and PR team.
A finished micro-park is handed to the community. The company gets a plaque, ESG data & employer branding content.
You already have a sustainability budget and a team that wants to contribute. We give you the format, the infrastructure, and the measurable outcome — so your ESG commitment becomes something people can actually see and touch.
Documented m² greened, trees planted & surface temperature reduction — reportable data from day one, no extra work for your sustainability team.
A physical “Built by [Your Company]” plaque, before/after visuals, and a story worth posting — on LinkedIn, in your annual report, in your job listings.
A half-day outdoor event your employees will actually talk about. No trust falls. Real work, real result, real pride.
The micro-park your team builds stays in the neighborhood, maintained by local residents — a permanent marker of your company's impact in Lisbon.
Image: Google Gemini AI generated
We’re running our first CoolRoots intervention this year — and we want one corporate partner to shape what it looks like. The pilot is intentionally small and focused: 1 corporate client, 1 intervention site in Lisbon, 10–25 employees participating, and 1 completed micro-greening installation handed to the neighborhood at the end of the day.
This is for HR, CSR, and People & Culture leaders who are ready to turn their sustainability commitment into something visible, measurable, and memorable.
Get in touch ↗Reach out and we'll design the perfect action day for your team.
hello@coolroots.org ↗